/* Moved from inline <style> blocks in who-is-it-for.html (original order). */
/* Banner Section - Light Theme */
.banner-section {
padding: 84px 60px 52px;
background: linear-gradient(180deg, #eef0ec 0%, #ffffff 100%);
position: relative;
overflow: hidden;
border-bottom: 1px solid rgba(0, 0, 0, 0.05);
}
/* Subtle green ambient glow */
.banner-section::before {
content: '';
position: absolute;
top: -20%;
right: 10%;
width: 500px;
height: 500px;
background: radial-gradient(circle, rgba(61, 181, 73, 0.08) 0%, transparent 60%);
pointer-events: none;
}
.banner-section::after {
content: '';
position: absolute;
bottom: -10%;
left: -5%;
width: 300px;
height: 300px;
background: radial-gradient(circle, rgba(61, 181, 73, 0.06) 0%, transparent 50%);
pointer-events: none;
}
.banner-container {
max-width: 1140px;
margin: 0 auto;
display: grid;
grid-template-columns: 1.2fr 1fr;
gap: 80px;
align-items: center;
position: relative;
z-index: 1;
}
@keyframes pulse {
0%,
100% {
opacity: 1;
transform: scale(1);
}
50% {
opacity: 0.7;
transform: scale(0.95);
}
}
.banner-subtitle {
color: #4c5f55;
margin-bottom: 30px;
max-width: 520px;
}
.banner-actions {
display: flex;
gap: 16px;
flex-wrap: wrap;
margin-bottom: 40px;
}
.btn-large {
padding: 16px 32px;
font-size: 15px;
}
/* Trust indicators */
.banner-trust {
display: flex;
align-items: center;
gap: 24px;
flex-wrap: wrap;
}
.trust-item {
display: flex;
align-items: center;
gap: 8px;
font-size: 13px;
color: #627068;
font-weight: 500;
}
.trust-icon {
color: #66ac4c;
font-size: 18px;
}
.trust-divider {
width: 1px;
height: 20px;
background: rgba(0, 0, 0, 0.08);
}
/* Visual Side - Light Cards */
.banner-visual {
position: relative;
display: flex;
align-items: center;
justify-content: center;
min-height: 320px;
}
/* Floating badges */
@keyframes float {
0%,
100% {
transform: translateY(0px);
}
50% {
transform: translateY(-10px);
}
}
/* Responsive */
@media (max-width: 900px) {
.banner-section {
padding: 44px 24px 36px;
}
.banner-container {
grid-template-columns: minmax(0, 1fr);
gap: 40px;
}
.banner-content, .banner-visual {
min-width: 0;
}
.banner-visual > *, .scene, .stack, .banner-stats-card {
max-width: 100%;
}
.banner-visual {
order: 1;
min-height: auto;
padding: 20px 0;
}
.banner-trust {
flex-direction: column;
align-items: flex-start;
gap: 12px;
}
.trust-divider {
display: none;
}
}
/* ── SECTION COMMONS ── */
.sections-wrapper {
max-width: 1280px;
margin: 0 auto;
padding: 0 60px 0px;
}
.persona-section {
padding: 44px 0;
border-top: 1px solid rgba(0, 0, 0, 0.07);
}
.persona-section:first-child {
border-top: none
}
.persona-label {
display: inline-flex;
align-items: center;
gap: 8px;
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 10px;
color: #96a89a;
letter-spacing: .12em;
text-transform: uppercase;
margin-bottom: 6px;
}
.persona-label span {
color: #66ac4c
}
.section-title {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: clamp(30px, 4vw, 48px);
font-weight: 800;
letter-spacing: -0.025em;
line-height: 1.1;
color: #1a2e1a;
margin-bottom: 28px;
}
/* ── CARDS ── */
.card-grid-2 {
display: grid;
grid-template-columns: 1fr 1fr;
gap: 24px
}
.card {
background: #ffffff;
border: 1px solid rgba(0, 0, 0, 0.07);
border-radius: 24px;
padding: 36px;
box-shadow: 0 2px 12px rgba(0, 0, 0, .04);
transition: transform .3s, box-shadow .3s;
}
.card:hover {
transform: translateY(-3px);
box-shadow: 0 16px 40px rgba(0, 0, 0, .08)
}
.card-dark {
background: #101c30;
border: 1px solid rgba(255, 255, 255, .05);
border-radius: 24px;
padding: 36px;
color: #fff;
position: relative;
overflow: hidden;
}
.card-dark::before {
content: '';
position: absolute;
top: -80px;
right: -80px;
width: 220px;
height: 220px;
background: radial-gradient(circle, rgba(61, 181, 73, .10) 0%, transparent 70%);
pointer-events: none;
}
.card-accent {
background: #66ac4c;
border-radius: 24px;
padding: 36px;
color: #1a2e1a;
position: relative;
overflow: hidden;
}
.card-accent::after {
content: '';
position: absolute;
bottom: -40px;
right: -40px;
width: 160px;
height: 160px;
background: rgba(0, 0, 0, .07);
border-radius: 50%;
pointer-events: none;
}
/* ── PROBLEM / SOLUTION ── */
.problem-block {
border-left: 3px solid #e85454;
padding-left: 20px;
margin-bottom: 28px;
}
.problem-label {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 12px;
letter-spacing: .12em;
color: #e85454;
text-transform: uppercase;
margin-bottom: 8px;
}
.problem-text {
font-size: 15.5px;
color: #627068;
line-height: 1.7;
font-weight: 400
}
.solution-block {
border-left: 3px solid #66ac4c;
padding-left: 20px;
margin-bottom: 28px;
background: linear-gradient(90deg, rgba(61, 181, 73, 0.09) 0%, transparent 100%);
border-radius: 0 12px 12px 0;
padding: 16px 20px;
}
.solution-label {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 12px;
letter-spacing: .12em;
color: #2d9138;
text-transform: uppercase;
margin-bottom: 8px;
}
.solution-text {
font-size: 15.5px;
color: #627068;
line-height: 1.7;
font-weight: 400
}
.connector-arrow {
display: flex;
align-items: center;
gap: 12px;
padding: 10px 0;
color: #96a89a;
}
.connector-arrow::before,
.connector-arrow::after {
content: '';
flex: 1;
height: 1px;
background: linear-gradient(90deg, #e85454 0%, #66ac4c 100%);
opacity: .3
}
/* ── METRICS BAR ── */
.metrics-bar {
display: grid;
grid-template-columns: repeat(3, 1fr);
gap: 1px;
background: rgba(0, 0, 0, 0.07);
border-radius: 16px;
overflow: hidden;
border: 1px solid rgba(0, 0, 0, 0.07);
margin-top: 32px;
}
.metric-cell {
background: #ffffff;
padding: 20px 24px;
}
.metric-cell-num {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 28px;
font-weight: 800;
color: #1a2e1a;
letter-spacing: -0.03em;
line-height: 1;
margin-bottom: 4px;
}
.metric-cell-num.green {
color: #2d9138
}
.metric-cell-lbl {
font-size: 11px;
color: #627068;
font-weight: 400
}
/* ── TAGS ── */
.tag {
display: inline-flex;
align-items: center;
gap: 4px;
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 9.5px;
font-weight: 500;
padding: 4px 10px;
border-radius: 100px;
}
.tag-red {
background: #fff0f0;
color: #e85454;
border: 1px solid rgba(232, 84, 84, .2)
}
.tag-green {
background: rgba(61, 181, 73, 0.09);
color: #2d9138;
border: 1px solid rgba(61, 181, 73, 0.15)
}
.tags-row {
display: flex;
gap: 8px;
flex-wrap: wrap;
margin-top: 14px
}
/* ── CHECKLIST ── */
.check-icon {
width: 20px;
height: 20px;
border-radius: 50%;
flex-shrink: 0;
display: flex;
align-items: center;
justify-content: center;
font-size: 11px;
}
.check-yes {
background: rgba(61, 181, 73, 0.09);
color: #2d9138
}
/* ── BIG STAT ── */
.big-stat {
margin-bottom: 24px
}
.big-stat-num {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: clamp(52px, 7vw, 80px);
font-weight: 800;
letter-spacing: -0.03em;
line-height: 1;
color: #66ac4c;
}
.big-stat-desc {
font-size: 15px;
color: rgba(255, 255, 255, .7);
line-height: 1.6;
margin-top: 8px
}
/* ── BAR CHART ── */
.bar-section {
margin-top: 24px
}
.bar-row {
display: flex;
align-items: center;
gap: 12px;
margin-bottom: 12px
}
.bar-label {
font-size: 11px;
font-weight: 500;
color: rgba(255, 255, 255, .6);
width: 70px;
flex-shrink: 0
}
.bar-track {
flex: 1;
height: 5px;
background: rgba(255, 255, 255, .1);
border-radius: 3px;
overflow: hidden
}
.bar-fill {
height: 100%;
border-radius: 3px;
background: linear-gradient(90deg, #66ac4c 0%, #72d97e 100%)
}
.bar-val {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 10px;
color: #66ac4c;
width: 30px;
text-align: right
}
/* ── PERSONA 02 IMAGE CARD ── */
.image-card {
position: relative;
border-radius: 24px;
overflow: hidden;
background: #0f1c2e;
min-height: 340px;
}
.image-card img {
width: 100%;
height: 100%;
object-fit: cover;
display: block
}
/* ── PERSONA 03 WIDE ── */
.wide-card {
background: #ffffff;
border: 1px solid rgba(0, 0, 0, 0.07);
border-radius: 24px;
padding: 28px;
}
.content-cols {
display: flex;
gap: 0
}
.content-col {
flex: 1;
padding: 0 40px
}
.content-col:first-child {
padding-left: 0
}
.content-col:last-child {
padding-right: 0;
border-left: 1px solid rgba(0, 0, 0, 0.07)
}
/* ── BOTTOM STAT PILLS ── */
.stat-pills {
display: flex;
flex-wrap: wrap;
justify-content: center;
gap: 14px;
margin-top: 32px
}
.stat-pill {
display: flex;
align-items: center;
gap: 12px;
background: #ffffff;
border: 1px solid rgba(0, 0, 0, 0.07);
border-radius: 100px;
padding: 12px 22px;
transition: transform .25s, box-shadow .25s;
}
.stat-pill:hover {
transform: translateY(-2px);
box-shadow: 0 8px 24px rgba(0, 0, 0, .07)
}
.stat-pill-icon {
color: #2d9138;
font-size: 20px
}
.stat-pill-num {
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 14px;
font-weight: 700;
color: #1a2e1a
}
.stat-pill-lbl {
font-size: 11px;
color: #627068
}
/* ── CTA BUTTONS ── */
.cta-row {
display: flex;
gap: 12px;
flex-wrap: wrap;
align-items: center;
margin-top: 32px
}
.btn-primary {
background: #66ac4c;
color: #fff;
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 14px;
font-weight: 700;
padding: 14px 30px;
border-radius: 100px;
border: none;
cursor: pointer;
transition: all .25s;
display: flex;
align-items: center;
gap: 8px;
box-shadow: 0 4px 24px rgba(61, 181, 73, .2);
}
.btn-primary:hover {
color: #fff;
transform: translateY(-2px);
box-shadow: 0 8px 32px rgba(61, 181, 73, .3)
}
.btn-secondary {
background: transparent;
color: #1a2e1a;
font-family: 'Plus Jakarta Sans', sans-serif;
font-size: 14px;
font-weight: 600;
padding: 14px 28px;
border-radius: 100px;
border: 1.5px solid rgba(0, 0, 0, 0.07);
cursor: pointer;
transition: all .25s;
display: flex;
align-items: center;
gap: 8px;
}
.btn-secondary:hover {
border-color: #66ac4c;
color: #66ac4c
}
@media(max-width:900px) {
nav {
padding: 16px 24px
}
.sections-wrapper {
padding: 0 24px 0;
}
.card-grid-2,
.card-grid-3 {
grid-template-columns: 1fr
}
.content-cols {
flex-direction: column
}
.content-col {
padding: 20px 0 !important;
border-left: none !important
}
.metrics-bar {
grid-template-columns: 1fr
}
}
/* Base Variables & Reset */
.card-grid-2 {
display: grid;
gap: 24px;
width: 100%;
}
/* Desktop: 2fr 1fr layout */
@media (min-width: 1024px) {
.card-grid-2 {
grid-template-columns: 2fr 1fr;
}
}
/* Tablet: Equal columns */
@media (min-width: 768px) and (max-width: 1023px) {
.card-grid-2 {
grid-template-columns: 1fr 1fr;
}
}
/* Mobile: Single column */
@media (max-width: 1200px) {
.card-grid-2 {
grid-template-columns: 1fr;
gap: 20px;
}
}
/* Animation */
@keyframes fadeIn {
from {
opacity: 0;
transform: translateY(20px);
}
to {
opacity: 1;
transform: translateY(0);
}
}
.creative-grid {
animation: fadeIn 0.8s ease-out;
}
/* Wide Card Styles */
.wide-card {
position: relative;
background: linear-gradient(135deg, #fafbfc 0%, #f0f4f8 100%);
border-radius: 24px;
overflow: hidden;
border: 1px solid rgba(255, 255, 255, 0.8);
box-shadow: 0 4px 24px rgba(0, 0, 0, 0.04), 0 1px 2px rgba(0, 0, 0, 0.02);
transition: all 0.4s cubic-bezier(0.4, 0, 0.2, 1);
}
.wide-card:hover {
transform: translateY(-2px);
box-shadow: 0 8px 30px rgba(0, 0, 0, 0.08);
}
.bg-decoration {
position: absolute;
top: -50%;
right: -20%;
width: 400px;
height: 400px;
background: radial-gradient(circle, rgba(59, 130, 246, 0.03) 0%, transparent 70%);
pointer-events: none;
}
.content-cols {
display: grid;
position: relative;
z-index: 1;
}
/* Desktop: Side by side */
@media (min-width: 992px) {
.content-cols {
grid-template-columns: 1fr 1fr;
}
}
/* Mobile: Stack vertically */
@media (max-width: 767px) {
.content-cols {
grid-template-columns: 1fr;
}
}
.content-col {
padding: 40px;
}
/* Mobile padding reduction */
@media (max-width: 767px) {
.content-col {
padding: 24px;
}
}
@media (max-width: 480px) {
.content-col {
padding: 20px;
}
}
.problem-side {
position: relative;
}
.solution-side {
border-left: 1px solid rgba(226, 232, 240, 0.6);
}
/* Mobile border adjustment */
@media (max-width: 767px) {
.solution-side {
border-left: none;
border-top: 1px solid rgba(226, 232, 240, 0.6);
}
}
/* Badges */
.problem-badge,
.solution-badge {
display: inline-flex;
align-items: center;
gap: 8px;
padding: 8px 16px;
border-radius: 50px;
font-family: var(--font-mono);
font-size: 11px;
font-weight: 600;
letter-spacing: 0.05em;
text-transform: uppercase;
margin-bottom: 20px;
}
.problem-badge {
background: rgba(239, 68, 68, 0.08);
color: #dc2626;
border: 1px solid rgba(239, 68, 68, 0.12);
}
.solution-badge {
background: rgba(16, 185, 129, 0.08);
color: #059669;
border: 1px solid rgba(16, 185, 129, 0.12);
}
.pulse-dots {
width: 6px;
height: 6px;
background: #dc2626;
border-radius: 50%;
animation: pulse 2s infinite;
}
.static-dot {
width: 6px;
height: 6px;
background: #059669;
border-radius: 50%;
box-shadow: 0 0 8px rgba(16, 185, 129, 0.4);
}
@keyframes pulse {
0%,
100% {
opacity: 1;
}
50% {
opacity: 0.5;
}
}
/* Typography */
h3 {
font-family: var(--font-display);
font-size: 24px;
font-weight: 700;
color: #1e293b;
margin-bottom: 16px;
line-height: 1.3;
}
@media (max-width: 767px) {
h3 {
font-size: 20px;
}
}
.section-desc {
font-size: 15px;
line-height: 1.7;
margin-bottom: 24px;
font-weight: 400;
}
.problem-side .section-desc {
color: #64748b;
}
.solution-side .section-desc {
color: #475569;
}
@media (max-width: 767px) {
.section-desc {
font-size: 14px;
margin-bottom: 20px;
}
}
/* Checklist */
.creative-checklist {
list-style: none;
padding: 0;
margin: 0;
display: flex;
flex-direction: column;
gap: 12px;
}
.creative-checklist li {
display: flex;
align-items: center;
gap: 12px;
font-size: 14px;
padding: 10px 12px;
border-radius: 10px;
transition: all 0.3s ease;
}
.problem-side .creative-checklist li {
color: #64748b;
background: rgba(255, 255, 255, 0.6);
border-left: 3px solid #dc2626;
}
.solution-side .creative-checklist li {
color: #1e293b;
background: rgba(255, 255, 255, 0.8);
border-left: 3px solid #059669;
box-shadow: 0 2px 4px rgba(0, 0, 0, 0.02);
}
.creative-checklist li:hover {
transform: translateX(4px);
box-shadow: 0 4px 12px rgba(0, 0, 0, 0.05);
}
.check-icon {
width: 20px;
height: 20px;
display: flex;
align-items: center;
justify-content: center;
border-radius: 50%;
font-size: 10px;
flex-shrink: 0;
}
.problem-side .check-icon {
background: rgba(239, 68, 68, 0.1);
color: #dc2626;
}
.solution-side .check-icon {
background: rgba(16, 185, 129, 0.15);
color: #059669;
}
.strike-text {
text-decoration: line-through;
opacity: 0.7;
}
/* VS Connector */
.vs-connector {
position: absolute;
left: 50%;
top: 50%;
transform: translate(-50%, -50%);
width: 48px;
height: 48px;
background: linear-gradient(135deg, #667eea 0%, #764ba2 100%);
border-radius: 50%;
display: flex;
align-items: center;
justify-content: center;
color: white;
font-weight: 700;
font-size: 14px;
box-shadow: 0 4px 12px rgba(102, 126, 234, 0.3);
z-index: 10;
border: 4px solid #fff;
}
/* Mobile connector adjustment */
@media (max-width: 1200px) {
.vs-connector {
display: none;
}
}
/* Stats Card */
.card-accent {
position: relative;
border-radius: 24px;
overflow: hidden;
background: linear-gradient(135deg, #0f172a 0%, #1e293b 100%);
border: 1px solid rgba(255, 255, 255, 0.1);
box-shadow: 0 20px 40px rgba(0, 0, 0, 0.2), inset 0 1px 0 rgba(255, 255, 255, 0.1);
transition: all 0.4s cubic-bezier(0.4, 0, 0.2, 1);
}
.card-accent:hover {
transform: translateY(-2px);
box-shadow: 0 25px 50px -12px rgba(0, 0, 0, 0.25);
}
.gradient-bg {
position: absolute;
inset: 0;
background: linear-gradient(135deg, rgba(99, 102, 241, 0.2) 0%, rgba(168, 85, 247, 0.1) 50%, transparent 100%);
opacity: 0.6;
}
.blur-circle {
position: absolute;
top: 0;
right: 0;
width: 200px;
height: 200px;
background: radial-gradient(circle, rgba(99, 102, 241, 0.3) 0%, transparent 70%);
filter: blur(40px);
}
.stats-content {
position: relative;
z-index: 1;
padding: 32px;
height: 100%;
display: flex;
flex-direction: column;
justify-content: space-between;
}
@media (max-width: 767px) {
.stats-content {
padding: 24px;
}
}
@media (max-width: 480px) {
.stats-content {
padding: 20px;
}
}
.stats-header {
display: inline-flex;
align-items: center;
gap: 6px;
font-family: var(--font-mono);
font-size: 11px;
letter-spacing: 0.15em;
text-transform: uppercase;
color: #94a3b8;
margin-bottom: 32px;
padding-bottom: 12px;
border-bottom: 1px solid rgba(255, 255, 255, 0.1);
}
@media (max-width: 767px) {
.stats-header {
margin-bottom: 24px;
}
}
.live-dot {
width: 4px;
height: 4px;
background: #10b981;
border-radius: 50%;
box-shadow: 0 0 8px #10b981;
}
.stat-block {
margin-bottom: 32px;
}
@media (max-width: 767px) {
.stat-block {
margin-bottom: 24px;
}
}
.stat-label {
font-family: var(--font-mono);
font-size: 16px;
color: #ffffff;
margin-bottom: 8px;
text-transform: uppercase;
letter-spacing: 0.1em;
}
.stat-desc {
font-size: 14px;
color: #94a3b8;
line-height: 1.6;
font-weight: 400;
margin: 0;
}
@media (max-width: 767px) {
.stat-desc {
font-size: 13px;
}
}
.progress-bar {
margin-top: 16px;
height: 4px;
background: rgba(255, 255, 255, 0.1);
border-radius: 2px;
overflow: hidden;
}
.progress-fill {
width: 100%;
height: 100%;
background: linear-gradient(90deg, #3b82f6, #8b5cf6);
border-radius: 2px;
animation: shimmer 3s infinite;
}
@keyframes shimmer {
0% {
opacity: 0.5;
}
50% {
opacity: 1;
}
100% {
opacity: 0.5;
}
}
/* Button */
.demo-btn {
width: 100%;
padding: 16px;
border-radius: 12px;
background: rgba(255, 255, 255, 0.95);
color: #0f172a;
font-family: var(--font-display);
font-size: 14px;
font-weight: 700;
border: none;
cursor: pointer;
transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);
box-shadow: 0 4px 6px -1px rgba(0, 0, 0, 0.1), 0 2px 4px -1px rgba(0, 0, 0, 0.06);
position: relative;
overflow: hidden;
margin-top: auto;
}
@media (max-width: 767px) {
.demo-btn {
margin-top: 20px;
}
}
.demo-btn:hover {
transform: translateY(-2px);
box-shadow: 0 20px 25px -5px rgba(0, 0, 0, 0.1), 0 10px 10px -5px rgba(0, 0, 0, 0.04);
background: #fff;
}
.btn-content {
position: relative;
z-index: 1;
display: flex;
align-items: center;
justify-content: center;
gap: 8px;
}
.arrow-icon {
transition: transform 0.3s;
}
.demo-btn:hover .arrow-icon {
transform: translateX(4px);
}
/* Touch device optimizations */
@media (hover: none) {
.creative-checklist li:hover {
transform: none;
}
.demo-btn:hover {
transform: none;
}
.wide-card:hover,
.card-accent:hover {
transform: none;
}
}
/* Ensure minimum touch target size */
button,
.creative-checklist li {
min-height: 44px;
}
/* Footer (same as index.html) */